NGG

Everyone wants to jump on to the social networking bandwagon and be the defacto place that people go to get their updates. In the US the clear winner is facebook in this category, but everything at this point can talk to everything. Enter Google Buzz. Is there room for yet another social networking hub? Does anyone care?

I’m sure some people may pick it up just for the convenience. The big question in my mind is, what did they do differently? The simple truth of the matter is this; if the answer is nothing, then what is the point? Did they reinvent the way everything connects? No. Did they make such a great user interface that people will be flocking to it? No. Did they make it super easy to send updates out through the social networks they talk to? No.

So what have they done? Well, Yahoo! jumped in this space not long ago with their status updates. As far as I can tell it hasn’t been too widely picked up. Well, if Yahoo! did it, I guess Google needs to do it too! That is never a good reason to jump in to a space.

With only a handful of social networking connections available to Buzz right now, I don’t think this service is going to amount to much for a long while. Useful? debatable. Interesting? Definitely. In the long run, you have to ask yourself what is googles angle? I guess in the grand scheme of things only 10% of your ideas ever amount to anything when innovating. You have to throw things out there and see what sticks.

I have read a number of posts on twitter speculating the success of Buzz versus Wave. Wave I think is a clear winner, I think they released it to the general public too soon. Buzz….well…let me be the first to say it….It’s all in the name…..